Business Communication

 Activity #1 

1.    How do you define communication?

Communication may be defined as interchange of thought or information between two or more

persons to bring about mutual understanding and desired action.

2.    What is the role of communication in management of business?

The role of Business communication is formality as against personal and social communication, because the success of any business to a large extent depends on efficient and effective communication.

3.    What are the different purposes of communication? Briefly explain any five of them.

1.  For integration: The integration function of communication involves to bring about inter-relationship among the various functions of the business organization, this for help in the unification of different management functions.

2. For direction: It is important Communication for to issue directions by the top management or manager to the lower level. Directing others may be communicated either orally or in writing. An order may be common order, request order or implied order.

3. For influencing: Correct communication allows you to influence others. The person who has the potential to influence others can easily persuade others.

4. For employees orientation: Communication helps to make people acquainted with the co-employees, superior and with the policies, objectives, rules, and regulations of the organization.

5. For evaluation:  Communication is a tool to appraise the individual or team, their contribution to the organization.

4.    Discuss the different situations when the communication exists.

The communication situation exists if there is a person (sender) who wants to pass some information and there is another person (receiver) to whom the information is to be passed on.

5.    “Communication is an exchange of facts, ideas, opinions and emotions by two or more persons.” Explain the statement and discuss the role of feedback in communication.

The main function of communication is the exchange of ideas between people and their feedback to share their different points of view.

6.    “Communication is the two way process.” Explain.

Because it sends a message through a channel to the receiver, who receives it and sends the feedback.

7.    Discuss the elements of communication process.

The process of communication involves 8 elements:

1. Sender or transmitter is the person who convey the message.

2. Message: It is a subject matter of any communication.

3. Encoding: The communicator of the information organizes his idea into series of symbols like words, signs, etc.

4. Communication channel: is the media through which the message passes.

5. Receiver: The person who receives the message

6. Decoding: is the process of interpretation of an encoded message into the understandable meaning.

7. Feedback: is the reaction or response of the receiver

8. Brain drain: is breakdown of cycle at any level, it is known as misunderstanding

8.    Give three examples of brain drain in communication process.

 

1.    If we transmit a message in writing and it has grammatical errors

2.    When we do not have a broad vocabulary and we do not know the correct meaning of a word

3.    Not paying attention when receiving the message